The architecture under the cockpit — how data flows from a house of disconnected systems into one governed truth, how that truth becomes a decision, and how two 360s still deliver over real data gaps.
No big-bang migration. The platform federates each acquired system, resolves it to one ontology, and serves a single trusted number — then turns that number into a decision, and the decision into an owner's action.
Each acquired system stays where it is. The platform layers ingestion, master-data resolution, a shared ontology and a semantic layer on top, then serves one governed truth to the apps and AI. Data flows top → bottom.
A single transaction's journey through the stack. A confidence flag and a reconciliation tie-out ride along with it the whole way.
Adapters pull each brand's events on schedule / CDC.
Raw records stored verbatim, with lineage + timestamp.
Codes matched to one canonical entity.
Mapped onto the ontology — classes & relationships.
Native fields → governed metrics; estimates flagged.
One metrics API; reconciliation gates the numbers.
360 views, exec briefs & AI read one truth.
The governed truth doesn't sit in a warehouse — it routes itself to the right view, the right action, and the right owner.
The four value-creation pillars don't just have dashboards — each has a standing agent that reads its governed data products and recommends the next move. Same ground truth, automated.
design-market trends, first-quality yield & custom mix
signal · ops_metric · business_unit · goalacquisition value capture & cross-house attach
brand_cohort · ma_target · deal_economics · cross_sell_siteshowroom pipeline, whitespace & account retention
customer · pipeline_stage · renewal · contract_recordon-time craft delivery, lead times & fibre costs
ops_metric · supplier · ar_aging · kpiSome acquired houses haven't migrated, so the brand→group mapping and showroom-grain detail are incomplete. These views still answer — by resolving, allocating-and-flagging, then reconciling. The estimate is labelled, never hidden.
Acquired houses report at their own grain — so the showroom → brand → product-house → legal-entity rollup is partly missing or inferred.
of revenue already at true showroom grain; the rest labelled & closing as houses integrate
For non-integrated showrooms the order, repeat-designer and revenue detail isn't available at showroom grain — so the showroom twin would otherwise be blank.
avg showroom-grain coverage today — transparent where it's modelled
Reconciliation runs live on the data. The 3 known breaks below are the showroom-grain gap surfaced on purpose — exactly what a CFO or auditor wants flagged, not buried.
Open Data Health →